Your SaaS has product-market fit. Now it needs the marketing function to scale it.
You shouldn't be writing landing page copy at 11pm.
Or arguing with your last agency about why trial signups went sideways. Mennr is the team you bring in to fill your funnel, fix the leaks, and turn trials into customers who stick.
Book a time or send a message · 45 minutes · no pitch deck · no obligation
A straight read on your SaaS funnel: where trials leak, what we'd run, and where we'd start. No pitch.
- An honest yes or no, on the call
- A prioritized list of fixes either way
What we hear from SaaS founders before they hand it over.
If you're nodding at any of these, you're not alone, and you're not the problem. Your marketing function just isn't built yet.
“Our paid is spending money on the wrong people. Our top-of-funnel is full of vendors and students.”
“We've tried three freelancers and two agencies. None of them stuck around long enough to actually learn the product.”
“Trial signups are flat. We can't tell if it's the channel, the landing page, the offer, or all three.”
“Our activation is broken but everyone keeps wanting to talk about acquisition.”
“I'm writing the email sequences, the ad copy, and the case studies myself, and I'm the founder.”
What hands-on marketing for your SaaS looks like.
Not "let's discover your brand voice for three weeks." Not "let's set up a vanity dashboard." Specific changes you can point to in your numbers.
A Pipeline You Can Forecast.
Trial signups stop being unpredictable. You know roughly how many you'll get next month, where they'll come from, and what each one cost you to acquire.
Activation That Sticks.
We don't just bring trials in and walk away. We rebuild the onboarding emails, the in-app prompts, and the early-life touchpoints so your trial-to-paid conversion lifts every quarter.
Lower CAC, Not Just More Leads.
We cut the channels and campaigns that look busy but don't convert. The money you save goes into the ones that pay back.
Content That Ranks for The Right Buyers.
Not "ultimate guide to SaaS marketing." Bottom-of-funnel pages that pull in people already shopping for your category, plus the comparison and alternative pages your sales team will thank you for.
Retention Work, Baked In.
Most SaaS marketing teams obsess over acquisition. We run the lifecycle work that keeps customers from churning in month two, and the expansion work that grows ACV without growing CAC.
A Founder Who Gets Their Nights Back.
You stop writing the email sequences. You stop tweaking the headlines. You get back to building the product and closing the deals only you can close.
Where SaaS revenue leaks, and how we plug it.
Every SaaS has a funnel. Most have leaks the founder can name but never has time to fix. We run the whole thing as one system, not five channels in five spreadsheets.
We audit where every dollar goes, rebuild campaign structure around buyer-intent queries, and move budget each week toward the channels producing qualified trials.
We map the first-week journey, rewrite the onboarding emails, and test in-app prompts one variable at a time, reading trial-to-paid conversion every week.
We segment customers by usage, build milestone and win-back sequences for each segment, and watch month-three cohorts so churn gets caught early, not explained later.
We find your happiest customers, ask at the right moment, and turn their words into case studies, reviews, and referral loops that run on a schedule.
We test pricing pages, write expansion and upsell sequences, and track payback period by channel, reading revenue per customer every week.
The channels that grow SaaS, run together.
Not every channel is right for every SaaS. We run the ones that match your stage, your ACV, and your buyer.
Paid Search (Google Ads)
Bottom-funnel intent that converts. We bid on the queries your competitors' customers are typing the night before they switch.
Paid Social (LinkedIn, Meta)
Reach decision-makers with creative that doesn't look like an ad. Built for the platform, retargeted properly, measured against trial signups not impressions.
SEO + Content Marketing
Bottom-of-funnel content that ranks for buyer-intent queries. Comparison pages, alternative-to pages, integration pages, plus the supporting cluster content that builds topical authority.
Lifecycle Email & PLG
Onboarding sequences, milestone emails, win-back flows, expansion prompts. The email work that bridges your CRM and your product, turning trials into paying users and users into power users.
Outbound (When It Fits)
Higher ACV for B2B SaaS? We run cold email and LinkedIn outbound that books meetings, paired with the inbound work so nothing relies on one channel.
Webinars, Podcasts, Founder Content
Distribution channels most SaaS teams underuse. We produce the content and place it where your buyers already spend time.
Marketing Automation & Attribution
HubSpot, Customer.io, Segment, GA4, the tools that turn guesswork into measurement. We set it up properly and own it ongoing.
CRO & Landing Pages
Trial-page testing, pricing-page rewrites, demo-form optimization. The conversion work that lifts every channel above it.
45 minutes · we tell you which of these your funnel actually needs
We don't hand you a dashboard. We own the number on it.
Your SaaS growth plan is ours to run, week after week, and the pipeline is ours to answer for.
What changed for the SaaS founders who handed us the keys.
“Trial signups had flatlined for six months. We couldn't tell which channel was actually working.”
“We were booking plenty of demos. Half of them were never going to buy, and sales knew it.”
“Trials kept coming in and kept leaving. We were filling a bucket with a hole in it.”
Same rhythm as every engagement: the 30-Day Plug-In, the Operator Cadence, the 90-Day Rebuild. See how we work →
Not sure we can sell what you sell? We'll prove it first.
We build and run your Google Ads free for a full month, no management fee, before you sign a retainer. You fund the ad budget that goes to Google. We don't charge for the work. If we can't move your numbers, you've lost a month watching us try and nothing else.
It's a separate offer from your free analysis, and we can't run it for everyone. As a small team, we won't take it on unless we believe we can win it. That's the point of putting our own work on the line.
Ask about a free month →